Table Table 3 Go-to-market & pricing 6 September 2026

Why is revenue share not channel profitability?

Question	Economic field	Separate control field
Does the route generate value now?	Contribution under the declared boundary	Cash cutoff and cost allocation
Can the route be repeated?	Variable service and acquisition burden	Capacity and partner governance
Who owns the relationship?	Not determined by contribution	Account, data, renewal, and exception rights
Does another route change the result?	Conflict or coordination cost	Comparable exposure and route assignment

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What is channel economics? Revenue share is not channel profit

Channel economics reconciles collected revenue, route costs, service load, acquisition, conflict, and contribution. Revenue share is not channel profit.

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Isoglu, S. (2026). Why is revenue share not channel profitability? [Table]. isoglu.com. https://isoglu.com/insights/exhibits/isoglu-2026-what-is-channel-economics-fig03/

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@misc{isoglu-2026-what-is-channel-economics-fig03,
  author = {Isoglu, Sinan},
  title = {{Why is revenue share not channel profitability?}},
  year = {2026},
  howpublished = {Table 3, isoglu.com},
  url = {https://isoglu.com/insights/exhibits/isoglu-2026-what-is-channel-economics-fig03/},
  note = {From the essay {What is channel economics? Revenue share is not channel profit}}
}

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